Archive for January, 2009

Nice BOTY!


I was delighted to hear that Effektive was listed as one of Netdiver’s Best of the Year sites for 2008. Thanks to all who have  kept up to date with me and the site and especially thanks to Carole Guevin editor at Netdiver for creating such a great online magazine and creative resource. If you haven’t already get over there and check out all the listed sites as there is lots of fantastic work. 2008 was a great year for myself and my Effektive alter ego with lots of great press and coverage on my work and some exciting new developments are planned for 2009. Watch this space. Cheers.


Last one out, Please turn on the light!


Lovely collection of the last remaining professional darkrooms in London by Richard Nicolson Shamelessly plundered from Build Blog 😉

Designers Against Tibetan Abuse (Data) Book

Designers Against Tibetan Abuse (DATA) is a new book compiled by a friend of mine Rishi Soda, founder of DAHRA. A non-profit organisation, DAHRA exists to promote and raise awareness amongst those involved in the creative industry of their social, political and ethical responsibilities as well as to raise awareness of different instances of Human Rights Abuse. As such the first project focuses on Tibetan Rights and is a combination of a book (on Sale February 2nd 2009), a limited edition Si Scott silk screen poster (only 50 going on sale also on February 2nd 2009) and an exhibition in London in the Summer of 2009. 52 creatives from around the world all contributed pieces focussing on different aspects of Tibetan Rights forming this inspiring book avilable for £15 + postage. All proceeds go to the Tibet Relief Fund, who are also distributing the book, and all the money goes directly to them. Find out more about the project and some sneek preview images here Looking forward to seeing it and getting involved in the next project.

TAKU / Hype for Type


TAKU is a brand new typeface from my friend Alex at Thinkdust. This mechanical structure has been produced in full with 255 characters, manual kerning, leading, line spacing, tracking and pairs. It can be used either digitally or for print and is compact typeface with very recognisable characters. Taku is part of the up and coming HypeForType digital type foundry which will be launching in 2009. You can expect limited edition designer volumes every 3 months, with typefaces from some of the design industries most recognisable names. Volume one which is confirmed will include Si Scott, Alex Trochut, Luke Lukas, Jon Burgerman, Suprb, and HelloHikimori. For more information on HypeForType and TAKU visit

The year in photos


Happy new year all, a few days late granted but back at work now and just about shaken the festive fun off.  Some particularly nice photos here entitled The year in photos of 2008 Part 1 here and I liked this one in particular of  Swiss pilot Yves Rossy, the world’s first man to fly with a jet-powered fixed-wing apparatus strapped to his back, flies during his first official demonstration, on May 14, 2008 above Bex, Switzerland. If that was 2008 I can’t wait to see what 2009 brings.

Effektive. Graphic Design & Communication

is an independent graphic design studio based in Glasgow. We create design which is relevant, engaging and effective for our clients. We specialise in identity & brand development; printed communication; art direction & web design. Visit us at



BKMD (Bookmarked) is a new series of posts we have started. If your anything like us (and we know you are!) you'll have hundreds of great designers, agencies, illustrators and photographers sites bookmarked and its hard to remember them all. So in a bid to revisit some great sites we have decided to start re-posting all of our lost boomarks to create a visual reference of what made us bookmark them in the first place. Search the for BKMD posts using the filter drop down menu below. If you have any sites you think should be BKMD'D then email

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